The Retailer Awards are a celebration of the very best automotive retailers; brands and individuals that not only inspire those in our industry, but set the bar for all retailers across all sectors.
This year we have seven exciting award categories designed to help us identify the best of the best. The winners of five of the categories will be determined either by the opinions of thousands of car buyers, a comprehensive mystery shopping programme, or from an in-depth analysis of millions of data points.
Two categories are self-nomination, offering you the chance to show an independent panel of experts why you're the better than the rest: Business Initiative of the Year, and People and Culture Award.
This year's data driven categories:
This year's self-nomination categories:
Ted Cribley, Sales Manager of The Premium Car Collection:
“It’s made a massive difference to our marketing. A consumer might not know anything about you, but they know that Auto Trader recognises you as the best and that means a lot. The Award doesn’t make people buy a car, but it certainly makes them pick up the phone and give us a call. They take a lot of confidence from the Award, and we do genuinely have people tell us that they only came to us because of it.”